A collection of photos documenting the end of humanity, as seen through the AI billboards all over San Francisco. I’m joking about the doom, although there is some truth in it. Either way, there’s no denying that we’re at a pivotal moment in history.
Photos shot with a used 35mm Canon AE-1 from @cumberlandcameras. Film processed and negatives scanned by Underdog Film Lab in Oakland, by way of Glass Key Photo in San Francisco. This was my first time using film. Why film? There’s something poetic about using 50-year-old technology to capture what is arguably humankind’s most advanced technology.
Fin.ai is the name of an AI agent for customer service. There is another billboard before this one that explains what Fin.ai does. The two billboards are visible from nearby highway 101; drivers see both. But for the masses on the street looking up, they only see a sign that says "end" and "AI". Shot on Harrison between 3rd and 4th St in SoMa, using Kodak T-MAX 100. November 2025
This billboard is somewhat special in that it's one of just a few in SF from OpenAI. Other companies tend to put their ads on every billboard, bus shelter, and train station in the city. In this shot I captured the tail end of an autonomous vehicle from Zoox (far left). The man standing next to the car works for San Francisco Municipal Transportation Agency (SFMTA). He was painting the curb -- arguably one of the few jobs that AI won't eventually replace. Shot at Bryant and 6th St in SoMa, using Kodak T-MAX 100. November 2025
A billboard for an AI company right next to one about losing faith in god. Oh, the irony. Just as ironic: a billboard for recruiting technology in a neighborhood where homeless/jobless people live. Shot at Mission and 8th St in SoMa, using Kodak T-MAX 100. November 2025
Fun fact: I worked for Common Room for about 3 months back in 2021. Shot at Harrison and 8th St in SoMa, using Kodak T-MAX 100. November 2025
This shot is interesting because it was taken right around the corner from a large ghost kitchen, at noon (lunchtime). The street was teeming with delivery drivers on scooters waiting to pick up orders, like the guys at the bottom right. AI will eventually replace gig jobs like this. Shot at Bryant and Morris St in SoMa, using Kodak T-MAX 100. November 2025
Shot at Mission and 9th St in SoMa, using Kodak T-MAX 100. November 2025
Shot at Mission and Main St in The East Cut, using Kodak Ektar 100. December 2025
Shot near the northbound 429A exit on the Bayshore Freeway (Highway 101) in Brisbane, using Kodak Ektar 100. December 2025
Shot at Bryant and 10th St in SoMa, using Kodak Ektar 100. December 2025
Shot at Folsom and 6th St in SoMa, using Kodak Ektar 100. December 2025